Hello
everyone,
Without a doubt the hardest thing
to do as a creator is connect with potential readers. Here are some basic
facts.
1. The
world is a big place, despite the phrase, "It's a small world, Isn't
it?" And in the big wide world, people are wrapped up in their lives, such
as family, jobs, lovers, food, movies, TV, sports, you get the point. And in
the active lives of potential readers, there's you. The writer and artist - the
creator who's trying to make a mark in this big old world - trying to get
people to read what you've done. Which leads us to my second point...
2. It wouldn't be bad if you were
the only writer vying for the attention of potential readers. But in this big
old world you are not alone. Oh, I'm not talking about the Kings, Butchers, or
Brad Thors of the world. They're a given. No, I'm talking about the other eager
independent writers like you, who have such a big leap on you when it comes to
some sort of notoriety that you wonder if there is a point to getting out there
and working hard to get the attention. It's so hard, there are so many writers
trying to be heard, to be seen, to be your competition. Which brings me to my
third and most important fact.
3. Other independent writers are
not your competition. They are your equals. Sure, some of them have
had their foot in the door longer, or are more outgoing than you are and they
know which book expos to attend, and what cons to book, or what advertising
works better. But it’s not a deep dark secret on their part. Other writers are
not your enemy. You'll find that many of them want to see you succeed. They're
genuinely excited when you prosper and offer the right words when you fail.
Other writers are your support group.
Seek out other creators, ask for
their advice - and take it. You'll learn from their mistakes, and maybe you'll
bring fresh ideas to your newfound mentors that they might not have seen.
Writers write alone, but they by no
means must do everything else alone.
I'm honored to have a list of
authors who I consider my friends. It's from their kind words and encouragement
that drives me forward every day. So, take heed my friends, seek out those
writers, it will be the best decision you'll ever make. And maybe in the end,
you’ll find those potential readers you’re looking for.
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